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PosterCo Ltd

Shell Advert - To Visit Britain's Landmarks you can be sure of Shell - Dinton Castle (1936) - Edward McKnight Kauffer - Framed Picture - 11"H x 14"W

£25.00

Shell Advert - To Visit Britain's Landmarks you can be sure of Shell - Dinton Castle (1936) - Edward McKnight Kauffer - Framed Picture - 11"H x 14"W

NB. The Original advert was used in 1936, and was designed by Edward McKnight Kauffer

Shell wanted people to travel and view the country side, and thus created travel guides and posters to encourage this

Dinton Castle (also known as Dinton Folly) is located in Buckinghamshire. It was built as an eyecatcher from Dinton Hall by Sir John Vanhatten in 1769. He used the castle to store his collection of fossils in the limestone walls.

According to Rev. Callander, the 'castle' was at one time used as a temporary meeting place for a local non-conformist congregation.

Edward McKnight Kauffer was an American artist noted for his avant garde graphic design and poster art.
Kauffer studying art at the California School of Design. Professor Joseph McKnight of the University of Utah became aware of Kauffer's work, sponsored him and paid to send him to Paris for further study. In gratitude Kauffer took his sponsor's name as a middle name.
Kauffer may be best known for the 140 posters that he produced for London Underground, and later London Transport.He created posters for Shell Oil and other commercial clients, and also illustrated books and book covers.

 

He returned America where he created a series of posters for American Airlines.

Royal Dutch Shell plc, commonly known as Shell, is an Anglo-Dutch multinational oil and gas company headquartered in the Netherlands and incorporated in the United Kingdom.

Created by the merger of Royal Dutch Petroleum and UK-based Shell Transport & Trading in 1907, in a move largely driven by the need to compete globally with Standard Oil. It is now the seventh largest company in the world as of 2016, in terms of revenue, and one of the six oil and gas "supermajors".

During the First World War, Shell was the main supplier of fuel to the British Expeditionary Force. It was also the sole supplier of aviation fuel and supplied 80 percent of the British Army's TNT. It also volunteered all of its shipping to the British Admiralty.


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